New Jersey Division of Gaming Enforcement have published the revenue of the Atlantic City online gambling market for the first six weeks of licensed online casinos operating within the State borders.
Since the launch of the first online casino in New Jersey (end of November 2013) $8.4 million were generated in revenues, $2 million below the predictions in which 40% of the revenues was generated by online poker and the remaining on internet and mobile casino gambling.
The number of accounts opened was not informed, but it's expected to be almost 150,000 punters registered. The best month in this six weeks period was in December 2013, when $7.38 revenue million was generated.
The online gambling market in New Jersey will start growing more and more, as the expensive marketing campaigns will start and more operators will be fully functional. Some issues on debut was fixed and the New Jersey gamblers are more familiar with the idea of gamble online.
"Our network has attracted the largest pool of players in the New Jersey online market, allowing us to offer our customers a wide selection of games and table stakes at all times. This gives our network a significant competitive advantage and positions us for further success. Online gaming is complementary to our land-based business, not competitive.
When matching our online and land-based databases, we found that 60 percent of online casino customers had not been to Borgata in over a year, and over 75 percent had made fewer than two trips to Borgata in the past year.
And, on a combined basis, online and land-based poker revenue at Borgata was up more than 40 percent from our land-based play in December 2012.
- MGM-Boyd-Bwin - Borgata
: $3.75 million in revenues - $1.9 million from poker and $1.8 million from casino action.
- Trump Taj Mahal - Ultimate Gaming
: $883,037 million in revenues - $104,000 from online poker and $778,000 from casino.
- Tropicana - Gamesys
: $748,589 from online casino only ( poker not yet launched ).
- Trump Plaza - Betfair
: $427,739 million in revenues ; $90 from online poker and $427,000 from casino operations.
- Golden Nugget
: $177,653 from online casino only - ( no poker product yet ).ATLANTIC CITY CASINOS
The revenues in 2013 was down 6.2% from 2012 at $2.9 billion. A dramatic low revenue if compared with the peak of $5.2 billion in past years.
This is the first time in 22 years that the Atlantic City casinos revenue has fallen below $3 billion due the competition in the northeastern US casinos.
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